My passion for design is driven by a desire to build simple yet impactful solutions.

How I Work

Strategic Design

I approach complex problems by balancing high-level strategy with attention to finer details. Effective design is about more than just planning—it’s about following through. For me, design is ultimately about solving problems, with aesthetics serving as a complement to functionality.

Design Advocate

Collaboration with designers, developers, PMs, and stakeholders often brings unique challenges and diverse perspectives. By advocating for a design-driven approach, I help align product teams around a shared vision. I believe everyone can engage in design thinking, even when they start with, "I'm not a designer, but..."

Product Impact

I build products to make life simpler, work more efficient, and experiences more enjoyable. It's not simply about creating what's functional, but about solving real problems effectively. The best compliment is when users say, "I didn't know this could be so easy!"